Don’t be fooled by sales candidates who sell themselves in the interview but can’t close deals once they are hired.
The Omnia Behavioral Profile helps identify candidates with the traits salespeople need to consistently win.
A bad hire can cost your company 30% of the employee’s first year earnings, according to the U.S. Department of Labor. But the cost of a bad sales hire exceeds that by directly impacting your revenue.
Improve the accuracy and reliability of your sales hiring process with the Omnia Assessment. The job benchmarks are derived from practical research of sales roles using behavioral profiles of proven top performers across industries, position competencies, and job descriptions.
Our 2023 validation study confirmed: salespeople who possess Omnia’s primary sales traits consistently earned top ratings from their managers, reinforcing the assessment’s predictive power in sales performance.
The art of selling can’t be taught to those who lack the natural drive and instincts for selling. You may be able to coach them and prepare them to give convincing pitches and respond to objections, but it takes more than a polished presentation to get a commitment from a prospect.
Outgoing and expressive candidates can seem like natural salespeople. Many may have even been told that their rapport-building skills would make them selling successes. While they can be amazing networkers, they could worry that asking for the sale would damage the personal connections they’ve made.
The Omnia Behavioral Profile shows you who is truly assertive and driven to win and who is socially assertive and driven to make friends.
Some people present as self-assured when they feel well prepared, but what do they do when their plans don’t work out?
The Omnia Behavioral Profile can tell you if a candidate can:
Improvise a new approach when the original plan doesn’t work
Make independent decisions in the field
Recover quickly from a No
You can decide depending on the pace of your office and the sales cycle of your product/service.
However, most successful sales professionals are fast-paced. A tall Column 5.
Sales is a field that moves quickly, and naturally fast-paced people are motivated by the variety of time pressures of selling. Those sales reps with tall Column 6 are patient and systematic; they often bring persistence to the table. They are comfortable sticking out a long sales cycle.
Structure has been shown to contribute to overall sales success because this is where you find resilience, the ability to brush off rejection and move on to the next opportunity with confidence. Some people move past it quickly, while others tend to dwell on it and lose confidence.
No one likes rejection, of course. You want people who can move past it with ease.
As per our benchmark, this means a taller Column 7 than 8 or just a little bit of 8, but too much and the problem with rejection becomes a noticeable impediment to sales.
Another sales strength of Column 7 is comfort working with little to no structure. The ideal salesperson makes decisions in unclear situations and handles ambiguity with confidence.
They focus on results, not processes.
Copyright © 2024 The Omnia Group, Inc.
If your industry is not listed, don’t worry – we specialize in creating custom solutions for unique business needs. Our team will work closely with you to understand your talent requirements, company culture, and challenges. We’ll then develop tailored job profiles that reflect the skills, attributes, and competencies crucial for success in your industry.
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Our behavioral, cognitive, and grammar assessments and customized job profiles for various roles—from desk jobs to field jobs—enhance your ability to hire the right fit the first time. The insights from our profiles enable you to nurture talent, improve client satisfaction, and maintain a competitive edge in your specific service area.
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Credit Unions
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Use Omnia benchmarking for the following jobs to increase your hiring predictability.
If a job you need filled is not listed, don’t worry – we specialize in creating custom solutions for unique business needs.